The Femininity is in the Detail.

Embracing the sweeping curves of a woman’s body, fashion designer Tracy Reese’s signature style is reflected in each curve and dip of this 2,200 s.f. store. Sloping walls course an hourglass shape around the discerning consumer, visually dividing the space into two display areas. Richly detailed with custom touches, the store bursts with a fuchsia resin cash wrap, curved stainless steel display fixtures, cove lighting and central chandeliers, accentuating the space with a robust and yet delicate femininity inherent to Ms. Reese’s celebrity-sought brand.